Global Ambition

Global Ambition

In a profession known for its intimacy, it takes ambition and courage to name your business Global Specialist Physiotherapy.  Australian Physiotherapist Kieran Richardson clearly has both and he is not afraid to use them. If you follow Kieran on social media you will...
Free SEO Improvement

Free SEO Improvement

Google have made it clear over the last few years that keywords in a domain name will not help that website rank for that keyword.  This was a deliberate move to reduce keyword stuffing, like www.backneckshoulderhipkneepainphysio.com.  But it is not that simple...
Internet Surfing

Internet Surfing

When Melbourne entered the world’s longest coronavirus lockdown in 2020 the first action for many physiotherapists was to set up Internet telehealth as a way to provide services to their clients. Sports & Exercise physiotherapist Tony Beecroft got on board and to...
Who’s a Specialist Physio

Who’s a Specialist Physio

The over 200 specialist physiotherapists of Australia offer care for chronic, complex and important health conditions that require a higher level of expertise. And with a new central information and advocacy website it is now easier for patients, physiotherapists,...
Specialised Brand Success

Specialised Brand Success

Body Logic Physiotherapy is one of Perth’s most well respected physiotherapy practices. Their high standards of musculoskeletal, sports and pelvic health physiotherapy has produced growth beyond the leadership team’s initial expectations.  A strategy to support the...
A General Niche

A General Niche

In a crowded marketplace it is vital to find a niche; to serve as a differentiator and a hook to attract people. Examples of physiotherapy private practice niches include musculoskeletal, adolescent, basketball or hypermobility. For the generalist physiotherapist...