Building a Power Brand with Kettlebells

Building a Power Brand with Kettlebells

Neil Meigh is a physiotherapist on the Gold Coast of Queensland whose career has led him to a PhD in kettlebells – those dumb, lifeless, lumps of metal whose only redeeming feature is their handle. So enamoured by their potential Neil is the proud owner of the website...
New World Brand, Logo and Website

New World Brand, Logo and Website

Organisations need to routinely refresh their brands and the World Confederation for Physical Therapists (WCPT) has just launched a major update to theirs. Formed in 1951 with eleven member nations, WCPT felt that with the majority of their current 121 member...
A Recognised Global Expert

A Recognised Global Expert

It’s relatively easy to become an expert. With natural passion, curiosity drives you to learn and eventually you know more about the topic than most others. The difficult part is getting that expertise recognised You can tell people and you can show them that you are...
7 Ways a Custom Email Address Pays

7 Ways a Custom Email Address Pays

With a great number of free email platforms, why should you spend money to create your own custom email address? Here’s seven strong reasons  1) It’s a huge marketing opportunity With an email address that includes your domain, every message you send turns into...
Clever COVID-19 Physio Campaign

Clever COVID-19 Physio Campaign

Many private practice physiotherapists and physical therapists around the world have experienced substantial, and in some cases complete, losses of income as the self-isolating response to the COVID-19 pandemic has caused patients to stay at home. In response the...